The World Champions Cup is quickly becoming one of the most exciting fixtures in international golf. Scheduled for 4 to 7 December 2025 at Feather Sound Country Club in Tampa Bay, Florida, this PGA TOUR Champions-sanctioned event is now recognised as the fourth global team major, joining the ranks of the Ryder Cup, Presidents Cup and Solheim Cup.
A Format Designed for Drama and Engagement
This event introduces a three-team format that sets it apart from traditional competitions. Team USA, Team Europe and Team International compete in a series of 24 nine-hole matches. Each match awards points for individual holes won, creating a fast-paced and strategic environment that keeps spectators engaged throughout the tournament.
The format blends partner play and singles matches, offering variety and showcasing different styles of play. It also encourages camaraderie and rivalry among players, which adds to the entertainment value for fans and hospitality guests alike.
A Field of Champions
The World Champions Cup attracts some of the most decorated names in golf. The 2023 field included players with a combined total of 47 major championship wins, 136 PGA TOUR victories and 127 PGA TOUR Champions titles.
Legends such as Steve Stricker, Bernhard Langer, Vijay Singh and Miguel Ángel Jiménez bring not only skill but also global recognition. Their presence elevates the prestige of the event and ensures a high level of competition.
Broadcast Reach and Audience Profile
With live coverage on ESPN, ABC and ESPN+, the tournament reaches viewers in more than 150 countries. It is one of only three major golf events broadcast on ESPN, alongside The Masters and the PGA Championship.
The audience is affluent, influential and engaged. Research shows they are significantly more likely to hold executive roles, have high disposable income and seek premium experiences. This makes the World Champions Cup an ideal platform for brand exposure and corporate hospitality.
Why UK Guests Should Consider Attending
For guests travelling from the UK, the World Champions Cup offers a compelling mix of sport, sunshine and sophistication. Here are just a few reasons why it’s worth the trip:
- A Winter Escape
Florida’s climate in December is warm and inviting, offering a welcome break from the cold and damp British winter. - Familiar Faces on the Fairway
European fans will recognise and appreciate the presence of players like Colin Montgomerie, Bernhard Langer and Miguel Ángel Jiménez. - Seamless Travel Experience
With direct flights from London to Tampa and Orlando, attending the event is logistically simple and convenient. - Extend Your Stay
Clearwater Beach, located just minutes from the course, is consistently ranked among the best in the United States. Visitors can enjoy beach days, fine dining and nearby attractions. - Celebrate the Season
December is a time when many UK businesses reward clients or staff. This event offers a memorable way to mark the end of the year. - Build Relationships
The relaxed atmosphere and shared interest in golf create natural opportunities for informal networking with a high-profile audience.
Hospitality Experiences That Make an Impact
The World Champions Cup offers a variety of hospitality options, from clubhouse access and on-course viewing decks to private skyboxes and Pro-Am tournaments. Guests enjoy gourmet food, open bar service and exclusive access to players and event spaces.
These experiences are designed to impress, whether you’re entertaining clients, rewarding your team or simply indulging in a luxury sporting weekend.
Sponsorship Opportunities for Strategic Visibility
For brands looking to align with a premium event, the World Champions Cup offers multiple sponsorship options. These include branding on scoreboards, gifting activations, VIP access and experiential marketing spaces. Each opportunity is designed to deliver high visibility and meaningful engagement with a targeted audience.
Planning Your Experience
Attending or hosting at the World Champions Cup requires early planning. With limited availability and high demand, securing your place ensures a smooth and memorable experience.
At Experience First, we specialise in curating bespoke hospitality and event solutions for discerning clients. If you are exploring opportunities around the World Champions Cup or other premium sporting events, our team is here to support you with expert guidance and tailored service.
